AI Video for Instagram Reels
Reels is where Instagram sends its reach, and for shops and brands it's the format that actually moves product — but it's also the most demanding to feed. A Reel has to look native: phone-shot, a person talking or the product in motion, vertical, in the first second interesting. Producing that with a camera and an editor, several times a week, is a job in itself.
Hermosso generates the native-looking clip from what you already have. A product photo becomes a talking UGC-style video — an AI creator delivering your script in a vertical 9:16 frame — or a polished product-in-motion clip built from your reference images, up to 30 seconds long.
The workflow
- Start from the product — upload a photo, or paste a product link and the image is pulled from the page.
- Pick a creator — an agency avatar, your own AI persona, or a face generated on the spot.
- Write the script — or generate five options in different tones, free, and edit the one you like.
- Render vertical — 9:16 by default, ready for Reels. Batch up to four variants and keep the winner.
What it costs
Video is billed per second of output: talking video is 100 credits per second at 480p (200 at 720p), lipsync is 100–150 credits per second, and reference-to-video is 250 credits per second at 480p or 500 at 720p — a 10-second vertical 720p product clip is 5,000 credits. Still image ads start at 100 credits. New accounts get 750 free credits on signup; plans start at $9/month for 5,000 credits.
The tools for it
- UGC Ads — Product photo to talking creator Reel, vertical by default.
- Talking Video — A photo that speaks your script, lipsynced — 100–200 credits per second.
- Photo to Video — Animate a product still into a 5s clip with cinematic camera moves.
- Video Upscaler — Sharpen any clip to crisp 1080p or 4K before posting.
Make your first Reel
Upload a product photo, take a free script suggestion, and render a vertical talking video. Your first credits are free — sign-in is only asked when you run it.
Open the UGC Ads studio →Frequently asked questions
Can AI make Reels in the right format?
Yes — 9:16 vertical is the default output, so clips come out ready for Reels without cropping. The same files cross-post cleanly to TikTok and YouTube Shorts.
How do I make a product Reel without filming?
Upload the product photo to the UGC Ads studio, pick an AI creator, and write or generate the script — the result is a vertical talking video that looks phone-filmed. For a no-spokesperson version, the reference-to-video engine animates your product images into a clip of up to 30 seconds.
How much does an AI Reel cost?
Per second of output: 250 credits at 480p or 500 at 720p for reference-to-video (a 10s 720p clip is 5,000 credits), 100–200 credits per second for talking video. Still image ads start at 100 credits. New accounts get 750 free credits.
Can I test several versions of one ad?
Yes — generate up to four variants in a batch, each with a different take or script, and keep the one that performs. Script suggestions are free, so iterating on the hook costs nothing until you render.